About Roof Insight
Roof Insight is about ideas: ideas about running your business better and ideas to help you overcome obstacles and problems.
As the owner of a roofing company, you have to be creative. You can't just run your business on auto-pilot -- and you can't paint by numbers. You always have to keep an eye out for an edge.
We want to shake up the roofing industry -- and help the roofing contractor get to the top.
Roof Insight offers help and ideas for the "big five" areas of your business:
4. Customer Service
We believe that you're doing well across those five areas, then your business will be healthy -- and it will thrive.
Our mission is to empower you, the business owner. At the end of the day, we want to help serious roofing contractors do better in their business -- so they can have greater wealth and freedom in their lives.
Roof Insight is run by the guys at Steel Toe Labs, a company that is focused on helping roofing contractors get ahead.
Rod has been instrumental in the industry for years. He has spoken at Roofing Contractor’s Best of Success, NRCA’s IRE, and at WSRCA’s Expo on topics including branding, marketing, sales, and finance. Rod lives in Southern California with his wife and two sons.
Steve has been involved in marketing, design and user experience since 2005. In that capacity, he has worked with a variety of companies in the home improvement industry. Steve lives in Southern California with his wife and two sons.